Why Email Is More Alive Than Ever — Even In This Mobile Culture
by Dawn Metzer In my previous professional life, I worked as the voice product manager for a regional telecommunications company. Among the products for which I oversaw development and marketing efforts were dial-tone lines and custom calling features. Around 2008, the writing on the wall was becoming clear — landlines…
10 Tips to Boost Email Click-through Rates
There was a time when email marketing was completely ineffective because people found it so difficult to read their emails. But email marketing made a huge comeback in the last five years and is often much more successful than social media marketing and even PPC marketing for one reason; businesses…
3 Ways To Grow A Supplement Business Online
This is not a bragging post. This is a sample of what’s possible when you understand the 3 ways to grow your supplement business. That positive ROI didn’t all come the first day these people bought… 1) Acquire more customers – It’s the most obvious one, and it seems to…
Top 5 Web Traffic Myths That Still Deceive Small Businesses
When I setup my first website, all I could think about was how to get traffic. It was depressing to look at traffic stats and see no visitors, no interaction, no engagement, nothing. I built more websites and made every possible mistake in trying to get traffic. The following are…