Tyler Ellison's Blog
LTV or Lifetime Value of a customer. This is the metric that successful companies know and live by. Now, LTV doesn’t ACTUALLY cover the entire life of the customer. You calculate LTV in segments. I like to know 30-day, 90-day, and
When I setup my first website, all I could think about was how to get traffic. It was depressing to look at traffic stats and see no visitors, no interaction, no engagement, nothing. I built more websites and made every
In Part 1 of ‘Marketing Is Math’ explains the importance of knowing and understanding your Average Order Value, or AOV as I’ll refer to for short. This number is similar to Lifetime Value, except this is the value of the
Recently we researched what our clients could do to improve the checkout rates from their online shopping carts, and the subject of which trust seals to display came up. Initially, there were differing opinions from all team members, about which
Today our team worked on a project where an online membership course has two options to signup. One option is for a one-time payment and the other option is for a monthly recurring payment. The objective was to offer the
Here’s a super example from health coach AJ Roberts on how to successfully setup your Facebook ads to promote any offer: BONUS: Justin Brooke answers the question of “How To Get Real Facebook Fans” with 3 tips too!
Geez it gets really frustrating to try and navigate the internet with my current favorite browser, Google Chrome, but have is ‘crap out’ every time I try to use one of the most trafficked sites in the world: Paypal. If
Today I admit to being pretty satisfied with my own work. I started a new project at the end of March with the pure intention to rank #1 on Google for specific (money-making-related) keyword phrases. I built the website, populated
These last couple of weeks we were talking about how to handle unauthorized sharing of the information products our team sells. These include Blue Collar Millionaire among others. If you visited that link, you were probably met with a surprise.
Now every affiliate marketer is always looking for the successful market that gives the biggest paycheck. Sometimes they think it is a magic formula that is readily available for them. Actually, it is more complicated than that. It is just